Sort of Coal

Sort of a Coal is a Danish brand with a passion for the traditional material of Japanese Binchotan Charcoal, also called White Charcoal. Their infatuation with Binchotan began two decades ago, when they discovered the material while traveling through Japan. Since then, Sort of Coal has embarked on a 100-year mission to spread its benefits to the world. That, combined with the “less is more” mantra of their Danish design allows them to positively influence people through sensible, well-made products

The finest eco-friendly Binchotan is sourced and tested in accordance with the highest European standards, then turned into purifying products for the air, water, and body. Over the last ten years, Sort of Coal has become an ever-evolving looking glass to life, nature and purity— as if the three were never distinct